I guess there was a point in the late 60s 70s, where a lot of those products had to sort of decide which road to take, right? It's actually earlier than Coca Cola by a year, but it's had a very slow rise to national prominence.ĬK: So, the 60s happen Haight Ashbury, etcetera and Seven Up embraces the hippie movement. But eventually, in the 60s and 70s, it finally started to go national. So came from Waco in Texas, just created at soda fountain, where the soldier was realizing that everyone was getting a bit bored of the usual flavors and created this drink, which really became the drink of Texas. But Pepsi was the one that survived and went on to be their big competitor. I mean, Pepsi was just one of many hundreds of Coca Cola imitators. So it really did a brilliant job connecting the product to the American culture. They, you know, make it part of Christmas, you say that it's often claimed that Coca Cola is 1931 Christmas ad created the look of the modern-day Santa Claus, with his red suit, etc. So luckily looked in the wrong part of the encyclopedia and it worked out quite well for them.ĬK: God, it would have been so much better if it was a coca leaf. But I thought that looked better, so he used that for his design. TD: No, it’s the coca pod where chocolate comes from? So, the guy who designed it basically looked up the wrong thing. So, this is why they're not soda.ĬK: So, Coca Cola, everybody's heard this story that there was coca leaf in it, so that the design of the glass was reflective of the coca leaf. That's where they got their fizziness from. Traditionally, root beer emerged out of what people in medieval Europe called small beers. TD: Yeah, sounds like bits of bark and all kinds of stuff. So, it was seen as a very important thing to achieve, at a time when people didn't really have much knowledge of medicine.ĬK: So, root beer, I kind of knew this story. I mean, that was the big game they fought people can sail around the world without dying all the time. TD: So, in the 18th century, people believed that carbonated water was helpful, it would have curative properties, it would give you kind of strength, it would cure scurvy. So, what exactly what does that mean and how did they help the city's poor. He was giving it away to doctors, hoping they could use it to treat the city's poor. That's when we started working out how to carbonate water, obviously natural spring water that was naturally fuzzy and existed forever.ĬK: And then Schweppes came along and invented the compression pump. So, 18th century is when all this started. It turns out that carbonated beverages have been around a really long time. Tristan, welcome to Milk Street.ĬK: So, Fizz: How Soda Shook Up the World. But first, we're learning about the surprising history of soda with Tristan Donovan, author of F izz. That story and more coming up later in the show. TP: And the Greeks called it the queen of poisonous because they use it to kill people,ĬK: Wolfsbane was also used by the infamous curry killer. Tom Pattinson: the potato, the tomato capsicums aubergineĬK: and there are plants you would absolutely not want to eat like wolfsbane. There are common fruits and vegetables with a sinister side. The castle is home to a poison garden, which means everything edible can be lethal. And that's because you will encounter only plants that kill. Before you tour the grounds of Alnwick Castle, you're instructed not to taste anything. Christopher Kimball: This is Milk Street radio from PRX and I'm your host Christopher Kimball.
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